How He Generated $500M in Sales For Clients...

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Most businesses do not fail at ads because ads do not work.

They fail because they are tracking the wrong numbers.

In Episode 3 of Insider Sessions™, Logan Forsyth sits down with Anthony to break down what actually makes paid ads profitable, why most founders misunderstand ROI, and how businesses can scale from early ad tests to hundreds of thousands or even millions in monthly spend.

Anthony shares how he has generated over $500 million online, managed over $100 million of his own ad spend, and helped brands improve performance across Meta, YouTube, Google, TikTok, and more.

This conversation gets tactical fast.

They break down why cheap leads can be a trap, why speed to lead can make or break a campaign, why your CRM must track the full sales journey, and why every founder needs to become at least a “six out of ten” in marketing literacy.

Anthony also explains why YouTube is one of his favorite ad platforms, why AI is useful but dangerous when it replaces human creativity, and why the best ads come from understanding the real emotional pain of the customer.

This is a masterclass on profitable ads, tracking, funnels, offers, creative testing, speed to lead, customer psychology, and building the business muscle needed to scale without burning cash.

WHAT YOU’LL LEARN

• Why most founders track the wrong ad metrics
• How to know if your ads are actually profitable
• Why lifetime value matters more than cheap leads
• How to reverse-engineer every stage of your sales funnel
• Why speed to lead can change your entire business
• How to find the real emotional pain behind your customer’s buying decision
• Why business owners need to become a “six out of ten” in marketing
• Why organic content supports paid ads more than most founders realize
• Why AI is an enablement tool, not a replacement for A-players
• How to test offers, platforms, hooks, and funnels at scale

GUEST

• Anthony Sarandrea: instagram.com/anthonysarandrea/?hl=en

Follow the Host

• Logan on Instagram: instagram.com/loganforsyth
• InsiderSessions™: instagram.com/insidersessions